It’s been a long time coming but finally Australian PS3 owners have a subscription on-demand video streaming service similar to Netflix in the US.

As of today PS3 owners in Australia will be able to find the new Quickflix application under their TV/Video Services heading in the XMB (Xross Media Bar). This new service will allow subscribers unlimited access to Quickflix’s digital catalogue of movies and will complement the existing video services on the PS3: MUBI and the PSN Video Store. Although the current catalogue on Quickflix on the PS3 is quite small and mostly consists of older movies, the catalogue is bound to grow rapidly in the coming months. Quickflix have signed a lot of lucrative licensing agreements with big movie distributors recently in the lead up to the launch of the PS3 app which means that their promise of a constantly growing library is quite believable.

Quickflix have been around since 2003 as primarily a DVD and Blu-ray rental-by-mail service which is quite similar to the start Netflix had in America. Their recent move into instant streaming via PC and Bravia TV’s has seen them stepping ever closer to this next step in movie viewing for Australia via the PS3.

There is also a sweetener to attract users to subscribe to the service in these early stages. A special limited time offer has been announced which will give subscribers the first 3 months of their subscription at a discounted $4.99 per month, and will throw in 2 Blu-Ray rentals per month delivered to your door for free. To find out more details about the service check out the official Quickflix website, or to get a quick look at the current library simply load up the Quickflix app on your PS3 which allows you to browse and watch Trailers for movies, as well as watch movie reviews and celebrity gossip updates.